Sales & Customer
Turn Interest Into Opportunities
Capture leads from your website, campaigns, and partners — then route them to sales instantly.
What is Lead Generation?
Lead Generation in plain language
Lead Generation collects contact details and interest from forms, landing pages, ads, and events — then sends qualified leads to your sales team.
Every marketing effort should feed sales. Fattah Lead Generation connects campaigns to CRM so your team acts while leads are warm.
Why use Lead Generation?
- Stop losing website inquiries in email inboxes
- Know which ads and pages bring the best leads
- Assign leads to the right salesperson automatically
- Respond faster while interest is high
Who uses it
Built for your team
Marketing teams
Track form fills and campaign performance.
Sales teams
Receive assigned leads with source context.
Business owners
Measure cost per lead and return on ad spend.
Problems solved
What Lead Generation fixes
Key features
Everything you need
Web & landing forms
Embed forms that feed directly into CRM.
Lead scoring
Prioritize hot leads based on rules you set.
Auto-assignment
Route by region, product, or round-robin.
Source tracking
See which channel created each lead.
Follow-up triggers
Notify sales when a lead needs action.
Workflow
How Lead Generation fits your day
A simple flow your team can follow — no technical background required.
Business benefits
Outcomes that matter
- More leads converted to paying customers
- Clear ROI on marketing spend
- Faster first response time
- Organized pipeline from day one
Lead Generation dashboard
Product screenshot
See it in action
Designed for daily use
Clean screens your team can learn quickly — whether at the desk or on the floor.
Get alerts on new leads and assign from mobile.
Integrations
- CRM
- Marketing
- Social
- Finance
Reports
- 1Leads by source
- 2Conversion rate
- 3Response time
- 4Campaign ROI
- 5Daily summary dashboard
- 6Export to Excel or PDF
Fattah One
Connected in Fattah One
This module shares data with the rest of your business automatically.
Related products
Product ecosystem
How Fattah Products Work Together
Your sales, stock, people, and money stay connected — so teams stop re-entering the same information in different tools.
From lead to cash
From shelf to books
From hire to pay
Next step
Ready to use Lead Generation?
Sign in at app.fattah.in/lead-gen/login.